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Pre-covid demo | circus | celestial | shopping

Private Immersive Shopping Center Demo

Undisclosed shopping center currently in development

This immersive shopping center was built around one bold idea: elevate the customer experience at every turn. Our strategy—wholeheartedly backed by the client—divides the space into four distinct zones, each powered by its own themed content to create bold, unforgettable atmospheres.

To keep things fresh and relevant, we developed a dynamic content plan that shifts throughout the day—tuned to the rhythms, moods, and habits of different audience segments.

The client brought us a theme we loved: “It’s a Beautiful Day.” Rain or shine, the idea ensures the experience inside always feels bright, energizing, and full of possibility. Still in progress—but already proving how immersive design can adapt, connect, and perform.