Monetizing Music Through Scalable Immersive Experiences
From Robb Wagner and Stimulated-Inc.—Now assembling our coalition.
Executive Summary
While technology has defined a global consciousness, it has also separated us as individuals, making shared physical experiences more of a rarity. There is still, however, the occasion that both technology and an event converge to bring us even closer together in a way that must be shared with a group and experienced in the moment. This shared sense of wonder has a unique power to connect. And MUSORIA™ brings the elements together that help form this once-in-a-lifetime bond.
MUSORIA™ shatters traditional music monetization, giving artists passive income and venues high-impact, revenue-driving entertainment. Powered by Stimulated-Inc.’s expertise in immersive, musically-driven media, we transform bars, clubs, theaters, event venues and digital spaces into artist-branded destinations.
At the Tip of the AI Spear, MUSORIA taps emerging AI tools to push creative and operational boundaries, with integration set to expand significantly over the next few years. However, above all, MUSORIA is driven by human creativity—AI is a tool, but the vision and artistry behind every experience remain deeply human. As AI enhances scale, personalization, and adaptability, MUSORIA’s core will always be crafted by creative minds who make music come alive in ways technology alone never could.
This isn’t just an experience—it’s a game-changing fusion of music, visuals, AI, and commerce, turning everyday spaces into must-visit entertainment hubs while keeping human creativity at its heart.
Consumer Hook
Immersive music experiences with festival-level energy—without the festival price tag.
Business Model
Revenue Streams
- Licensing & Royalties – Artists and labels receive revenue from immersive experiences featuring their music and brand.
- Venue Partnerships – Bars, restaurants, clubs, and other venues pay for custom-branded entertainment packages that attract high-spending customers.
- Event Sponsorships – Brands can sponsor experiences for targeted audience engagement and promotional opportunities.
- Subscription & Membership Tiers – Scalable service tiers allow venues to access different immersive experiences based on their budget and audience size.
- Merchandise & Limited-Edition Content – Exclusive merchandise and digital collectibles tied to the immersive experiences drive additional revenue.
Market Opportunity
For Artists & Labels
- Passive Revenue Generation – Artists earn money while their brand and music are experienced in innovative ways.
- Expanded Audience Reach – Fans engage with music beyond traditional concert or album sales.
- Brand Extension – Artists can create unique, unforgettable spaces tied to their identity and storytelling.
For Venues & Event Spaces
- Increased Foot Traffic & Revenue – Exclusive experiences drive new customers and encourage repeat visits.
- Higher Check Averages – Artist-branded food & drink menus command premium pricing.
- Event-Based Upselling – Ticketed experiences, VIP sections, and limited-time activations create additional income streams.
- Social Media Buzz – Unique, immersive experiences generate organic viral marketing and influencer engagement.
Implementation Strategy
Phase 1: Coalition Building
- Identify and engage key stakeholders across music, music management, finance, strategy, talent booking, technology, production, F&B, marketing, ticketing, and merchandising.
- Establish strategic partnerships to align resources, expertise, and investment in the project’s growth.
- Secure initial funding to develop pilot programs and launch key activations.
Phase 2: Pilot Launch
- Secure initial talent commitments.
- Deploy pilot experiences in high-traffic venues to test audience engagement and venue performance.
- Gather data on user interaction, revenue impact, and scalability potential.
- Optimize based on real-world feedback from venue operators and audience insights.
Phase 3: Scale & Expand
- Expand partnerships, onboarding more artists, labels, and stakeholders into the ecosystem.
- Strengthen collaborations with major hospitality chains, entertainment venues, and brand sponsors to drive nationwide and global expansion.
- Introduce scalable distribution models to maximize reach and impact.
Are you interested in joining our coalition of stakeholders in music, finance, strategy, talent booking, technology, production, F&B, marketing, ticketing, and merchandising? Schedule a call with Stimlated-Inc. founder Robb Wagner.
The only process of its kind
Stimulated.Works and The Stimulated Method power our approach. These exclusive, battle-tested tools enable us to deliver high-impact video experiences with unmatched precision, cost control, and scale.
1
Develop the base experience
We create the core experience and produce scalable assets that can be adapted to multiple venues.
2
Design The Venue Technology
We design a tailored technical infrastructure to integrate the experience into each new venue.
3
Customize for each venue
We adapt the base experience and assets to fit the unique requirements of each venue.
4
Install, launch & repeat
We install the experience, make final adjustments, and go live—ready to repeat at the next location.
Rotation As A Core Strategy
Musoria is a dynamic, ever-evolving experience that moves between select venues, transforming each location into a temporary epicenter of immersive music exploration. This rotational model creates urgency and anticipation, drawing in local audiences while fostering a dedicated, nomadic following. By constantly shifting, Musoria stays fresh, culturally relevant, and in high demand, opening doors for strategic brand partnerships, venue collaborations, and innovative content refreshes.
Competitive Advantage
- Proven Experiential Expertise – Stimulated-Inc. has a history of producing industry-leading, high-impact visual experiences for major artists and brands.
- Scalability & Flexibility – Our content solutions work for venues of all sizes, from small lounges to stadiums.
- AI-Driven Innovation – Real-time adaptive visuals enhance customer engagement beyond traditional static experiences.
- Strategic Industry Partnerships – Strong relationships with artists, labels, and entertainment venues accelerate adoption and success.
Financial Projections
Projected revenue streams over three years:
- Year 1: $XM – Pilot venues and limited artist collaborations.
- Year 2: $XXM – Expansion into national hospitality chains and premium venues.
- Year 3: $XXM+ – Global scaling, AI-driven content, and premium licensing deals.
Conclusion & Next Steps
MUSORIA is poised to redefine music monetization and experiential entertainment. We are actively building a coalition of partners who want to lead the next evolution of music-driven experiences.
Let’s collaborate. Let’s innovate. Let’s turn music into something bigger than ever before. Who’s in?
“Interested in joining our coalition? Schedule a call with me.”
– Stimlated-Inc. founder, Robb Wagner