“A dopamine release tells the brain that whatever it just experienced is worth getting more of. And that helps people change their behaviors in ways that will help them attain more of the rewarding item or experience.”
– Bethany Brookshire, Science News For Students
DOPAMINE ACTIVATES CURIOSITY, EXCITEMENT & WONDER.
IT ACTIVATES THE PLEASURE CENTERS IN OUR BRAIN.
“Surprise, mystery and anticipation boost our dopamine levels, which triggers attraction and excitement. When new stimuli are involved, our brain releases more dopamine giving us a shot of pleasure.” TEDx
“Surprise by definition feeds off our love for the unexpected. Surprise is your brain’s way of alerting you to pay attention, which in turn activates curiosity, excitement and wonder.” TEDx